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• Personalized Glasses
• Personalized Shot Glasses
• Personalized Pint Glasses
• Personalized Beer Glasses
• Personalized Beer Mug
• Engraved Shot Glasses
• Engraved Glasses
• Personalized Glass
• Customized Shot Glasses
• Personalized Beer Mugs

When a young couple is married they receive gifts to help them set up their home. Traditionally, the bride’s parents may provide the young couple with a set of fine china for entertaining on special occasions. The china set comes with salad plates, dinner plates, tea cups, saucers, and soup bowls. The couple will also often receive a set of silver ware to help make sure that no one has to eat with plastic utensils when the families visit.

Sets of basic glassware may be received as a wedding gift as well. Usually these are basic water tumblers and often the newly married couple will receive several styles of glassware from several different gift-givers. It can be difficult to figure out what kind of gift is needed unless the couple has registered either at a local department store or with an online retailer. Even then, prices and available selections from the registry may not match up with the gift-giver’s budget or style.

Although fine china and everyday glassware is usually covered, most new couples can use a set of barware as well. Barware consists of specialized glasses such as martini glasses, beer mugs, wine glasses, and even shot glasses or margarita glasses. The wide variety of options for barware mean that the gift can be large (consisting of many different types of glasses) or more modest (with just single set of wine glasses for example).

Etched glassware is often chosen by the bride and groom as the gift item for members of the wedding party. Champagne flutes etched with the newlywed couple’s name, the wedding date, and the participant’s role in the wedding, Best Man or Maid of Honor, for example, are very popular choices. While there might even be a similar flute for the bride and groom, they are usually treated as keepsakes rather than used for drinking, so a set of champagne flutes is still an appropriate wedding gift.

Of course, if you are attending the wedding you probably know the wedding couple well enough to know whether barware is an appropriate gift or not. Obviously if the couple does not drink at all or if either of them have a drinking problem, then you should avoid wedding gifts such as barware that are related to drinking.

It is also appropriate to check with other friends of the bride and groom to coordinate gifts. You want to avoid duplicates, of course, but you can also pair up with other wedding attendees to coordinate gifts to make sure that the couple receives a full set without having any one gift-giver having to spend too much.

• Personalized Wine Glasses
• Customized Champagne Flutes
• Etched Wine Glasses
• Wine Accessories
• Custom Etched Wine Glasses
• Fun Wine Glasses
• Custom Wine Glasses
• Wine Gifts
• Engraved Wine Glasses
• Personalized Wine Glass

There are thousands of commercial websites available which allow the user to find a product they want and purchase it. Many of them are very plain and undistinguished. They may have the site’s name at the top of each page, but other than that it can be hard to tell one from another. There is certainly little to establish the brand of the website or the company that runs it.

Websites like these often have little budget for marketing efforts, search engine optimization, or off-line branding and promotion efforts. Business lags, but because there is such little overhead and expense, the site stays up and makes a few sales on an ongoing basis. Generally, it is not enough to support the owner, so the site ends up being a part time endeavor at best.

Other website owners understand the value of branding and promotion and do much better. If a website not only offers the products for which a consumer is searching, but also makes the shopping experience fun and memorable. The odds of the consumer making repeat purchases from that site, and recommending the site to their friends skyrocket. Of course, good products, good service, and good prices need to fall in line as well.

A good example of a small niche product website that has really established a personality for itself is Thetipsygrape.com. Even the name of the website is memorable. The design and layout of the site is fun. Clearly, the site owner invested in a professional graphic design firm to handle the development of the site. Furthermore, the website engages in marketing and promotion activities to give itself more visibility on the web and reach more customers.

Thetipsygrape.com offers products which are tightly grouped around a specific theme, accessories for the wine enthusiast. Products like fancy corkscrews, wine racks, books about wine, and numerous other highly related items populate the site. Once the wine enthusiast arrives at the site and is drawn past the front page by the site’s personality, there are appealing items that he never would have imagined or searched for, but which might very well end up being purchased.

Thetipsygrape.com differentiates itself from other websites by focusing on branding and customer experience. It creates an environment that is fun, unique and entertaining. Visiting The Tipsy Grape is more than just shopping or looking for a particular item. Even the variety of items offered within the theme of wine accessories is part of the experience. Once visitors to the site see one or two unique items, they are drawn to search the various tabs to see what else they can find.

Other commercial websites would do well to follow the example of thetipsygrape.com and even from the world of brick and mortar stores. You can differentiate yourself based on low prices, like a Walmart, or with a superior customer experience, like an Ikea. Whichever, path you choose, by making your business a stand out, you’ll have customers looking for you, instead of you looking for customers.